Our Core Values
Our Core Values are part of our DNA and embodied by our conduct, relationships, and outcomes. They are what we stand for as a firm, with a commitment to quality. They guide us in making sincere and fair decisions, building meaningful relationships with our clients, fostering an inclusive and collegiate work environment, and striving for excellence in everything we do.
BDO operates in a market split between two extremes: the large, integrated, global brands who are expensive and inflexible, and the small, local players who may not have a cohesive network or large resources, but can generally claim to have a close relationship with their clients. In this market international clients value the availability of a strong, cohesive network, whereas to others a local perspective is an advantage. Regulations have been changing at a rapid rate, public expectations have been heightened, and a litigious atmosphere has been created. Never has the need to assert one's integrity been so important.
BDO serves growth-oriented, owner-managed businesses with expanding international requirements, governments, institutions, non-profit organisations. Increasingly, BDO also serves prestigious, multi-national clients and the larger privately-owned companies.
Our Purpose
Our purpose, our reason for coming into work each day, is that we are People Helping People.
This is the very essence of what it means to work at BDO – because people matter to us. And that means our own people, our clients and our communities.
Our motivation is to help people get to where they want to be – whether they are our colleagues, our clients or people in the communities in which we do business.
BDO’s clearly stated purpose - our WHY – is what makes us unique. It explains why BDO exists and is our fundamental reason for being, what defines us.
As BDO continues to grow our WHY shapes how we work with our clients, support our colleagues and help our communities succeed. It helps us make better decisions for ourselves and for all our stakeholders, individually and as an organisation.
Purpose-driven organisations do better. They are more ambitious, they attract and retain the right talent, they inspire innovation and can make faster decisions. Crucially, they are more trusted. Why? Because they know exactly why they do what they do, and who they are doing it for.
Our WHY stories
Our WHY stories are examples of how BDO does business – whether for clients, supporting communities, or helping our own people succeed. We demonstrate living our commitment to People helping people almost daily.
Our people
At BDO, we invest in and support our people to help them grow professionally and personally – and thus play a key role in helping our employees achieve their dreams. We provide a flexible working environment, support and mentorship from colleagues and managers, and the opportunity for everyone to develop their talents, maximise their potential, ignite their passion and achieve their goals.
Our structure encourages collaboration and colleagues from different firms in the organisation often come together across borders, whether on client assignments, or internal initiatives to deliver work that supports BDO’s growth strategy.
Our communities
For many years, BDO has been proud to play a supporting role in the communities in which our firms operate. Our people are engaged to become involved in local programmes that make a difference in the lives of others, but which also enable us to connect with one another.
Coupled with our commitment to achieve net zero carbon emissions before 2050, we are active across a range of social, environmental and governance issues. We see our environmental commitments as an extension of our values. We believe we all have a role to play in protecting, preserving and renewing our resources so that the way we live our lives today is sustainable for future generations. That means taking action on climate change.
Our clients
BDO’s heritage is built on a foundation of strong relationships. These are especially important when it comes to our clients, for who we work hard every day to help them achieve their dreams.
It has been through developing relationships with our clients, that we can proudly say that we understand their needs and are able to provide valuable insights and solutions to the many challenges and opportunities faced by clients.
We service our clients wherever in the world, taking the best subject matter experts from across our firms to work together and find the right solution for each client.
Diversity, equity and inclusion
It is important to us that our people feel proud and happy to work at BDO; and that for prospective hires, people aspire to work for us.
Creating a diverse, inclusive and equitable workplace has always been essential to us and we celebrate the different perspectives that all our people bring to their work. Staff are encouraged to be themselves, knowing that the supportive and collaborative culture will be behind them all the way.
It is through this diversity of people that we create diversity of thought and solutions for our clients, helping them on their own journey to achieve their dreams.